Southern Cross Health Society is New Zealand's leading health insurance provider, with over 870,000 members. Established in 1961, Southern Cross is one of the country’s most well-known and trusted brands. Consistently ranked among the best in Australasia, the Society was awarded Canstar's Most Satisfied Customers Award in Health Insurance, from 2016 to 2019.
Aimee is more than just one of the most relatable digital humans created; she has the intelligence to process and interpret what is said to her and respond accordingly. ElementX was brought on to help implement the layer of intelligence and personality she possesses.
Aimee is built on UneeQ’s digital human platform using recent advances in machine learning and natural language processing. She is trained to recognise the most popular questions that are asked and give an appropriate answer.
The delivered solution was more than just the NLP component - we helped create a production-ready cloud infrastructure to support the load and reliability requirements. ElementX played a vital part in the overall integration of UneeQ with Southern Cross systems.